How to organise a successful hotel site inspection
Site inspections are an important and popular tool of the trade for hotel and venue sales teams. There is no better way to engage a potential customer than getting them to experience your property first hand. And while the way to host a site inspection may seem to be...
Which OTAs should your hotel connect to?
Good hotel distribution is about balance and working with multiple offline and online channels, as well as multiple distribution partners. Hoteliers should aim to promote their most profitable channels; however, it is unrealistic to think that consumers would only...
Three Key Ingredients to Effective Sales Follow-Up
There’s no doubt about it. When it comes to sales, the fortune is in the follow-up. We can invite heaps of people to our hotel or venue for site inspections or famils. We can farm out proposals left, right and centre. But when it comes to closing the sale and...
5 Hotel Marketing Essentials
Whether you’re starting out from scratch or you’re looking to optimise you existing marketing activities, these are five of the essential online marketing tools and activities that every hotel should have in place. 1. A Great Website Your hotel website is like the...
5 Revenue Management Terms & Acronyms Explained
Here are five revenue management terms and acronyms that every hotel revenue analyst should know, including Rate Parity, RevPAR, GOPPAR, EBITDA and Total Revenue Management. 1. What is Rate Parity? Rate Parity is the practice of offering the same rate and terms for a...
7 Essential Skills for Hotel Sales Professionals
Every person brings their own set of expertise and experiences to their role. But there are certain skills that every hotel sales professional needs. Here are the top 7 skills we believe are vital for every hotel sales professional. 1. Listening Skills Highly...
Direct is not always best: The benefits of working with OTAs
Matthias Dybing Revenue Management Expert For some, what I am about to cover in this blog post may seem somewhat contentious. For those who know me, this will not come as a surprise, as I care about hoteliers and their bottom line more than I care about the ‘direct is...
Simple Booking Partner Agreement
Herobe Pty Ltd & QNT Srl Enter Partnership Agreement Simple Booking Partner Agreement – Herobe Pty Ltd and QNT Srl of Florence, Italy enter a partner agreement for distribution of the ‘Simple Booking’ booking engine. Simple Booking is a hotel booking...