Which OTAs should your hotel connect to?
Good hotel distribution is about balance and working with multiple offline and online channels, as well as multiple distribution partners. Hoteliers should aim to promote their most profitable channels; however, it is unrealistic to think that consumers would only...
Three Key Ingredients to Effective Sales Follow-Up
There’s no doubt about it. When it comes to sales, the fortune is in the follow-up. We can invite heaps of people to our hotel or venue for site inspections or famils. We can farm out proposals left, right and centre. But when it comes to closing the sale and...
5 Revenue Management Terms & Acronyms Explained
Here are five revenue management terms and acronyms that every hotel revenue analyst should know, including Rate Parity, RevPAR, GOPPAR, EBITDA and Total Revenue Management. 1. What is Rate Parity? Rate Parity is the practice of offering the same rate and terms for a...
7 Essential Skills for Hotel Sales Professionals
Every person brings their own set of expertise and experiences to their role. But there are certain skills that every hotel sales professional needs. Here are the top 7 skills we believe are vital for every hotel sales professional. 1. Listening Skills Highly...